Boot Camp Digital Blog

• Allison Chaney

A cool tool for exploring content ideas is the website AnswerThePublic.com. In this tool review, we will show you how Answer The Public automates the process of some pretty cool things you might already be doing with Google. When you use Google, you type a keyword into the search box and the auto complete feature […]

• Krista Neher

This month we continue to see the fallout from the Cambridge Analytica “scandal” with Facebook. While Facebook reports that all is well in terms of ad revenue and users, they continue to launch features to secure data and protect themselves from future issues. We also see AI continuing to be a big trend that brands […]

• Krista Neher

A few months ago, the Boot Camp Digital team and I spent several days together really focusing on what we do and who it serves. We thought about our clients through the years, the type of training they needed, and the difference it made in their businesses. They were entrepreneurs, social media managers, non-profit administrators, […]

• Krista Neher

You decided to integrate augmented reality (AR) into your marketing toolkit, or you’re intrigued by the idea and want to dig a little deeper. This is fantastic news and I’d be happy to hear about it! Please leave a comment below. Unless you have an AR developer on your team, your next step is to […]

• Allison Chaney

At a recent conference for retail party store owners, we polled the audience on what their one biggest question is about social media. Here are 5 big Q’s that they asked, and our speaker’s A’s. Q: If your business is in Canada, can you still build custom audiences on Facebook or is this a violation […]

• Melissa Byers

Why do I need keywords and what do I do with them? Isn’t it most important to create engaging content? Shouldn’t I be thinking about my content strategy more than keywords? The answer is yes and no. Think of keywords as part of your content strategy. When creating that amazing content, be deliberate in using […]

• Krista Neher

I sat down with Aharon Cagle, co-founder and CEO of glimmar, a mobile adtech platform for augmented reality advertising, to discuss the possibilities and challenges of AR marketing today. As a marketer it is your duty to distribute your message through channels that will reach your audience. Lots of marketers have heard of augmented reality and know […]

• Allison Chaney

The Screaming Frog SEO Spider is a tool that can help you organize and manage your SEO related tasks for your website. You can find a download of this tool on the Screaming Frog website. We love this tool because it has a ridiculous name, which reminds us not to take ourselves too seriously when […]

• Allison Chaney

We spend hours reviewing articles, posts, and reports to stay up-to-date so you don’t have to. Here are the April 2018 digital marketing news updates to keep you current in performing your job. Get these monthly updates along with examples and answers to YOUR questions by subscribing to our All Access Pass! Facebook News Updates […]

• Melissa Byers

Digital Marketing Training Workshop in San Francisco Why wait for outstanding digital marketing training when you can join us in San Francisco, CA in just a few weeks! There are a few seats left in our next workshop. One of our most popular locations, this intensive, hands-on training will spend two days covering online marketing […]

• Allison Chaney

In reputation management, the best approach where possible is to avoid bad reviews altogether. The following steps will help you to avoid them. Many people leave bad reviews simply because they don’t feel heard or validated by the company. You can’t win everyone over, but you can reduce bad reviews when you have the opportunity: […]

• Melissa Byers

Groups on any social platform can be an incredible tool, but only if you’re using them strategically. We recently had a question asking the pros and cons of an unlisted LinkedIn group and how to grow them. Boot Camp Digital’s Lead Trainer, Allison Chaney has an answer – and a recommendation. With a unlisted LinkedIn […]