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7 Steps to Building a Digital Training Program

7 Steps to Building a Digital Marketing Learning Plan for your Company, Business or Organization

Krista Neher

Nov 24 2020

  Digital marketing is becoming more and more important as marketing budgets shift to digital. Many organizations struggle with how to increase the capabilities of their organization to match this shift and get digital marketing boise campaign. How do businesses...
Brand building in digital age

Brand Building in a Digital Age – Is it Dead?

Krista Neher

Nov 17 2020

Digital marketing is changing the way that we reach consumers. In traditional marketing we focused on stimulus/brand building so that when a consumer was making a decision they would choose us. Most products are bought in stores, where packaging and...
Training your people for digital transformation

Training Your People for Digital Transformation: The Biggest Barrier to Success

Krista Neher

Nov 10 2020

Digital transformations are becoming more common across industries. Businesses have realized that radical change is needed to adopt digital. It isn't just about the technology, but often equally (if not more so) about changing how people work. Whether your organization...

Content Calendar Template That Actually Works

Allison Chaney

Oct 27 2020

As a digital marketing and social media trainer, I get asked all the time "where can I find a content calendar template?" and the last thing people want to hear is "Just Google it. There are literally thousands of examples."...

Is A Digital Marketing Certificate Worth It?

Allison Chaney

Oct 18 2020

The options for learning digital marketing skills are endless. There are college courses, online courses that range in price from free to $1000's including custom training, workshops, certification programs, and then there's real-world experience to support your career path in...
Digital marketing strategy: 5 traps to avoid

Digital Marketing Strategy: 5 Traps to Avoid

Krista Neher

Oct 13 2020

Building a digital marketing strategy for a business is challenging. It is sometimes easy to jump into the tactics - with shiny objects like ChatBots, AI, AR and Ad Viewability constantly distracting us, it can be difficult to remember to...
October 2020 Digital Marketing News Updates

October 2020 Digital Marketing News Updates

Krista Neher

Oct 11 2020

Members of our All Access Pass get the first look at the latest digital marketing news updates each month during a live webinar. Facebook News Updates Facebook Removes Image Text Rule - Facebook has historically penalized (or prohibited) ads with over 20%...

Your Personal Brand is MADE and You Are In Control

Allison Chaney

Oct 07 2020

Have you ever Google'd yourself? Go ahead, try it right now and see what comes up.  Half the time when people Google themselves, they are not happy with what they find, but many people don't realize how much control they...
What is digital fluency

What is Digital Literacy? How do you Build it for Yourself or your Organization?

Krista Neher

Oct 06 2020

LinkedIn recently data based on analyzing job posts that showed that Digital Literacy is one of the top 10 skills that employers are looking for. This isn't just for marketing. It is across all job postings. So what is digital...
State of digital 2020 report

Report: The State of Digital and Social Media 2020

Krista Neher

Sep 29 2020

The State of Digital and Social Media report is one I look forward to every year. There are tons of great insights and information about digital adoption and trends. Also, check out the country breakdowns. The July 2020 report also...
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