Influencer Marketing
Master Class

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  • 3+ hours with over 50 training videos
  • Real-world examples and demos
  • Beginner to advanced topics
  • Access for 1 year
  • Downloadable checklists, templates, and tip sheets
  • BONUS: Digital Marketing Tool Reviews ($97 value)
  • BONUS: High-Impact Training ($97 value)
  • Over $1400 in partner tool discounts
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What You’ll Learn:

Influencer marketing is growing quickly as more and more brands are looking for creative and relevant ways to grow online. This master class will show you exactly how to create an influencer marketing plan for your business; regardless of your budget or size.

Discover practical and actionable ways to work with influencers regardless of your budget or experience level.

  • Learn about how businesses use influencers to connect with audiences
  • Create an influencer marketing plan that matches your business objectives
  • Master validating and recruiting influencers
  • Execute an influencer marketing plan with best practices
  • Learn how to measure the success of your influencer campaign
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Watch A Sample Influencer Marketing Lesson:

Resources To Turn Learning Into Action

We're invested in your success. This Influencer Marketing course includes an extensive set of downloads to implement what you learn.

  • Influencer Marketing Quick-Start Guide
  • Influencer Marketing Strategy

Influencer Marketing Course Outline

With over 50 videos, get the exact information you need when you need it.

  • Influencer Marketing Introduction 1:35
  • What is Influencer Marketing? 2:38
  • What Does Influencer Marketing Look Like? 5:20
  • What Do Influencer Campaigns Look Like? 5:18
  • Influencer Marketing Case Study: Moto Z 5:19
  • Influencer Marketing Case Study: Canon 3:33
  • Who is an Influencer? 4:43
  • Types of Influencers 5:33
  • Influencer vs. Advocate 5:17
  • Why Do Businesses Use Influencers? 6:58
  • What Type of Brands Do Influencer Marketing? 6:22
  • Steps for Influencers Overview 5:38
  • Building Your Plan: The Approach 10:17
  • Building Your Plan: The Number of Influencers 1:30
  • Building Your Plan: Creating the Idea 5:50
  • Building Your Plan: Plan Details 2:06
  • Building Your Plan: Compensation & Budget 5:34
  • Building Your Plan: Timeframe 2:10
  • Building Your Plan: KPIs & Success 2:55
  • Identifying Influencers: Size & Following 4:22
  • Identifying Influencers: How to Find Them 5:40
  • Validating Influencers: Reach 2:40
  • Validating Influencers: Relevance 3:17
  • Validating Influencers: Resonance 3:21
  • Validating Influencers: Right 3:16
  • Validating Influencers: Score Influencers to Determine Fit 5:43
  • Validating Influencers: Pricing Influencer Payments 1:31
  • Validating Influencers: Influencer Pricing Formula 12:37
  • Recruiting Your Influencer 8:43
  • Recruiting Your Influencer: Contracts, Usage Rights & Exclusivity 2:16
  • Execute: Link to Business Goal 2:35
  • Execute: Collaborate for Great Content 4:30
  • Execute: Giving Relevant Details to Your Influencer 4:20
  • Execute: Content & Delivery Requirements 1:58
  • Execute: Deciding How Prescriptive You Will Be 5:51
  • Execute: Process for Content Approval 2:06
  • Execute: Creative Guidelines 2:29
  • Execute: Promotion Plan 3:39
  • Execute: Legal Issues 3:21
  • Measurement: Measuring Success 4:15
  • Measurement: 3 Types of Metrics 2:49
  • Measurement: Complete Measurement 2:09
  • Integrating Influencer Marketing 2:16
  • Reusing Influencer Content 2:15

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All Access Pass Monthly Subscription

Enroll in Influencer Marketing for $197 or unlock our entire training library with the All Access Pass.


Get access to ALL our online courses for $97/month.

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Influencer Marketing
Training Course

$197 course

All Access Pass
Monthly Subscription


Influencer Marketing
Template, Checklist and QuickStart Downloads
BONUS: Digital Tool Reviews
BONUS: High-Impact Training
Digital Tool Discounts
Access to ALL training courses
1:1 Office Calls with our Trainers
Monthly Digital News Updates
Member Q&A Sessions
Expert Interviews
Private Facebook Group
Length of access 1 Year Monthly Subscription
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Frequently Asked Questions

When you buy one course, you get access to that course for one year for a one-time charge. If you enroll in the All Access Pass, it’s a monthly subscription to our entire online learning library. Your credit card will be charged each month to maintain access and you can cancel at any time.

You have access for one year from the date of enrollment. That includes any updates we add to the course during that time.

Yes. You will receive a digital certificate of completion for this course.

Courses are updated regularly as new features and functionality impact best practices and strategies. 

To earn a certificate of completion for this course, you must pass the 400-level quiz with a score of 80% or better.

Yes. There are no contracts with the All Access Pass. You can cancel any time online, no questions asked.

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