Aug 01 2019
Provides tools and frameworks marketers at organizations of any size can use.
With today’s rapidly evolving media landscape, marketers struggle to keep up. In addition to needing tactics for these new social and digital channels, they also need help with the underlying strategy, budget questions, and measuring ROI. Krista Neher’s new book is aptly named. Digital Marketing That Actually Works provides tools and frameworks marketers at organizations of any size can use. Read this book and you’ll be on your way to rethinking your marketing at a time when marketing is rethinking itself.
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