Author: Krista Neher

7 Steps to Building a Digital Marketing Learning Plan for your Company, Business or Organization

Krista Neher

Nov 24 2020

  Digital marketing is becoming more and more important as marketing budgets shift to digital. Many organizations struggle with how to increase the capabilities of their organization to match this shift. How do businesses create marketers who… Think digital Can...

Training Your People for Digital Transformation: The Biggest Barrier to Success

Krista Neher

Nov 10 2020

Digital transformations are becoming more common across industries. Businesses have realized that radical change is needed to adopt digital. It isn't just about the technology, but often equally (if not more so) about changing how people work. Whether your organization...

What is Digital Literacy? How do you Build it for Yourself or your Organization?

Krista Neher

Oct 06 2020

LinkedIn recently data based on analyzing job posts that showed that Digital Literacy is one of the top 10 skills that employers are looking for. This isn't just for marketing. It is across all job postings. So what is digital...

Report: The State of Digital and Social Media 2020

Krista Neher

Sep 29 2020

The State of Digital and Social Media report is one I look forward to every year. There are tons of great insights and information about digital adoption and trends. Also, check out the country breakdowns. The July 2020 report also...

Finding the Right Digital Marketing Training for Your Team: Job Based Training

Krista Neher

Sep 22 2020

Finding the right digital marketing training for your team or organization can be a challenge. We've been training teams for 15 years. What makes our training different is that we've specifically built our training to match job needs. Most trainings...

Prioritizing Digital Marketing Investments: Innovation, ROI, Hygiene

Krista Neher

Sep 15 2020

One of the biggest challenges that businesses have is in prioritizing their digital marketing investments. There is no end to what you could do in digital marketing, the question is what you should do. We consult and train global businesses of all sizes,...

September 2020 Digital Marketing News Updates – Facebook Monetizes Groups, Instagram Reels Guide, and TikTok Monthly Usage

Krista Neher

Sep 08 2020

Facebook News Updates Facebook Shopping is In App and More E-commerce Features - Facebook is getting much more serious about shopping in the app. They added a number of new ecom features and have increased the prominence of shopping in...

Digital Marketing Strategy in a Recession

Krista Neher

Sep 08 2020

Businesses are beginning to tighten their belts as uncertainty is looming. This means that your strategy is more important than ever. You can't afford to waste a penny, and everything you do must be strategically working towards your goal. Focus...

STUDY: Digital Literacy Top In-Demand Skill

Krista Neher

Sep 03 2020

LinkedIn announced the most in-demand skills based on job postings on their site. According to their analysis Digital Literacy ranked #9 as one of the top skills businesses are looking for - across all jobs. What is Digital Literacy? "Digital literacy means...