Author: Krista Neher

The Ultimate LinkedIn Profile Checklist

Krista Neher

Nov 21 2021

LinkedIn is the #1 social network for business. EVERY. SINGLE. QUARTER. LinkedIn is posting record users and engagement onsite. PLUS they continue to roll out TONS of features to get even more out of your presence. This LinkedIn Checklist gives...

Planning Your Digital Marketing Investments for 2022

Krista Neher

Nov 18 2021

2022 is around the corner and many businesses are starting the planning process. But with so many options on where to spend money and focus, how should you focus and prioritize your plan for 2022? There are so many "trends" and ideas...

Fastest Growing and Most In-Demand Marketing Jobs are Digital

Krista Neher

Nov 16 2021

LinkedIn recently shared the fastest growing and most in-demand marketing jobs. It shouldn't be a surprise that they are almost all digital. Even the roles that aren't strictly digital like Copywriter or Marketing Assistant likely look for digital skills in...

How to Level-Set the Digital Skills in Your Company (Infographic)

Krista Neher

Apr 29 2021

"We need everyone on the same page, speaking the same language." "Not everyone has a strong foundation." "Some people have never really done digital before." "We have a skill-gap in digital but don't know where to start" "Some of our...

Top Tips to Digitally Upskill Your Organization

Krista Neher

Apr 22 2021

Digital skills are #1 in-demand by businesses. Digital marketing is the most common skill request in marketing roles. This will only continue to increase in importance. Digital spending is growing Digital is over 50% of marketing budgets People spend more...

8 Steps to a Strategic and Successful Digital Marketing Plan (Infographic)

Krista Neher

Apr 15 2021

Success in digital marketing all starts with a strategic plan.  Starting with a clear plan is vital to your success. It maps out the pathway from idea to execution to optimization. Many people confuse a digital marketing strategy with a...

A Dozen Ways to Grow Your Digital Marketing Skills

Krista Neher

Apr 08 2021

Digital skills are in high demand. Digital literacy is one of the top skills for any job. Digital marketing skills are consistently at the top of marketing skill lists. In fact, digital marketing is a skill required for the majority of...

7 Deadly Sins of Digital Content (Infographic)

Krista Neher

Apr 01 2021

Digital content optimization is vital to your success in online marketing. The devil is in the details, and small changes can make all the difference. Why? Online attention spans are shorter You need to EARN attention Algorithms prefer stuff people...

7 Ways to FINISH Your Online Course

Krista Neher

Mar 17 2021

Millions of people sign up for online courses every day. With the best intentions. To learn something new. Grow career options. Acquire an in-demand skill. Improve skill in something. Enjoy a new hobby. Start a side-hustle. Become an entrepreneur. Did...