16
Aug
A recent study from PWC showed that while most companies claim to be “digital” their investments, behavior, and leadership don’t consistently demonstrate that digital is a priority. 64% say their
12
Jul
This year 50% of advertising will be in digital – which means that the days of digital being siloed off are coming to an end (or at least they should).
22
May
In digital marketing we have no shortage of data – big data, small data, reports, social data, etc – yet we do have a shortage of being able to interpret
Corporate Digital Marketing Training
The Future of Marketing (and Business): Agile, Analytical, and Accountable
16
May
Marketing is changing. It isn’t just because of digital, although digital has been the catalyst for most of it. It is changing because with digital we have better opportunities to
04
Apr
LinkedIn Pages have been around for a while, but many marketers struggle with how to get real results from their page. GOOD NEWS! At SXSW we met with LinkedIn and
12
Mar
Joe Jaffe recently wrote his latest book – Built to Suck focusing on how businesses need to adapt to thrive. Spoiler alert – the book is awesome – and I
23
Jan
UPDATE: While the shutdown has ended for the moment, we are keeping this offer open until a permanent agreement is reached. Please apply here: www.bootcampdigital.com/FED We’ve been watching the news of the government shutdown, and the impact on federal employees and their families and wanted to do something to help. While we
02
Jan
So you’ve probably read a thousand posts on 2019 Digital Marketing Trends. Personally, I HATE these annual trends reports and posts. Why? Well, they usually contain all the same ideas
11
Dec
This week I’m running 4 full days of Digital Marketing Training for international marketers for a large CPG company. Running long-format workshops can be a challenge – let’s face it
Facebook Marketing
Demonstration VIDEO: Get INSIGHTS about the people you want to reach with Facebook Audience Insights
14
Nov
Many people don’t know about Facebook Audience Insights, but it is a great way to learn about your target audience and your customers on Facebook. I created a quick video