Category: Social Media Strategy
Social Media: More Powerful Than You Think!
SarahMar 30 2011
I challenged myself to give up Facebook for 40 days and have found it to me the most difficult challenge in terms of staying informed. Facebook is one of my bookmarks of sites that I visit on a daily basis,...Get Certified at Cincinnati State’s Institute for Social Media!
SarahMar 28 2011
Missed out on the last certification sessions? Not to worry! With the tremendous amount of success brought from the previous certification programs, Cincinnati State has announced the upcoming dates for the Institute of Social Media's upcoming session. The certification program...Steps to Building a Strategic Social Media Marketing Plan (sneak peak inside the Social Media Field Guide)
Krista NeherMar 25 2011
I’ve worked with hundreds of businesses and trained thousands of individuals in social media marketing, and one of the biggest mistakes that I see from companies of all sizes is a failure to plan. Many businesses hear about Facebook and...Social Media Marketing: Keeping Your Audience Informed
SarahMar 21 2011
One of the great things about social media is its real time interaction with its audience. Because of this, your fans, followers and viewers can stay up to date on what you and your company are doing. Using social media...Why Small Businesses Should be Using Social Media
Krista NeherFeb 24 2011
Many small businesses are already taking advantage of social media as a part of their marketing strategy. Those who aren’t leveraging social media and internet marketing might be missing out on one of the most important things that has happened...Social Media Training: Setting Goals for your Social Media Strategy
SarahFeb 01 2011
Have you set goals for your company’s social media strategy plan for 2011? The year has just begun and it’s not too late to map out your strategy goals. What is it that you want to accomplish using social media? ...10 Great Case Studies of B2B Marketing with Social Media
Krista NeherDec 20 2010
The last place most business men and women expect to find new business contacts is on social media websites. However, places like Facebook, Twitter, YouTube, and Linkdin, are great ways to connect with customers on a business to business level. ...Social Media on the Menu?
SarahDec 11 2010
While great food can make a restaurant successful, it isn’t the only ingredient in the recipe for success. The restaurant and food industry are prime subjects for utilizing this inexpensive marketing tool-social media. Here are some key tips on how...How to Build a Social Media Plan
SarahNov 22 2010
“Ready, Fire, Aim!” Most businesses approach social media by jumping right in and forgetting to plan. Abraham Lincoln once said, "If I had six hours to chop down a tree, I would spend the first four hours sharpening the axe!"...
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