Apr 14 2011
We work with a lot of advertising agencies on their social media and digital training, and one thing that I have found consistently is that ad agencies struggle with developing the initial training plan. A report on the Wall Street...Apr 11 2011
Having accounts for social media networks is just the beginning of your road to success with social media marketing. Next is creating a plan that focuses on the content. What is it that you want to post? What message do...Apr 03 2011
Social media impacts every aspect of your organization. When I work with companies to develop a social media training plan it is important to consider how it can impact your entire organization before building your plan. In order to be...Mar 29 2011
Social media is huge, and it isn’t going away. Facebook now has over 500 million users, LinkedIn has over 100 million and social media penetration is over 50% across all age groups. Social media is here to stay. With this...Mar 28 2011
Missed out on the last certification sessions? Not to worry! With the tremendous amount of success brought from the previous certification programs, Cincinnati State has announced the upcoming dates for the Institute of Social Media's upcoming session. The certification program...Mar 07 2011
Big brands have unique challenges in getting their organizations up-to-speed in digital marketing. I spent almost 6 years working at Procter & Gamble and they were also one of my clients. I’ve also worked with a number of big brand...Mar 04 2011
Ad agencies are quickly trying to get up to speed on digital and internet marketing. We work with many of them each year to develop comprehensive, integrated learning plans for them. A recent Wall Street Journal study showed that the...Feb 28 2011
I train a lot of marketing professionals each year, and over the last few months I’ve definitely noticed an increase in requests for training from marketing departments. Many marketing groups are starting to realize that social media and internet marketing...Feb 21 2011
A team at Pingdom.com conducted a recent survey and found that YouTube gets over 490 million unique users per month from all across the world. To put it in perspective, this amounts to 92 billion page views each month! Also,...Try FREE for 5 Days!