Tag: Email Marketing

3 Steps to Effective Email Marketing

Krista Neher

May 23 2023

3 Steps to Effective Email Marketing Email is a popular digital marketing tool because it reaches almost everyone, and it is effective at multiple marketing objectives. Beyond creating a clearly defined strategy and execution plan, there are three main stages...

Follow C.U.R.V.E. for Email Subject Lines That Get Opened

Krista Neher

Apr 18 2023

Follow C.U.R.V.E for Email Subject Lines That Get Opened It doesn’t matter how many emails addresses you have if people don’t open them. When you follow my C.U.R.V.E. model for email subject lines, you will improve your open rate. What...

Most Popular Email Marketing Software

Krista Neher

Mar 07 2023

Most Popular Email Marketing Software When sending emails, most businesses use email software. Email software allows you to easily create professional emails and send them to large email lists automatically. Email software platforms also make sure that your emails are...

Announcing Our New Email Marketing Training Course

Allison Chaney

Nov 19 2018

We are VERY excited to share with you the launch of our Email Marketing Training Course. Email is one of the most effective forms of marketing, and businesses who are doing it right are getting big results. In this course, you’ll...

January 2018 Digital Marketing News Updates

Krista Neher

Jan 15 2018

January 2018 Digital Marketing News Updates Don't spend hours researching to stay up-to-date! We've compiled the January 2018 Digital Marketing News Updates to keep you current on Search, Advertising, Facebook, LinkedIn, Twitter, Instagram, YouTube, SnapChat, and more! Want to be...

Digital Marketing Foundations: What Every Business Professional MUST Know

Krista Neher

May 12 2017

In 2017, digital marketing foundations are more important than ever. Companies are spending $83 billion this year alone and that number is expected to grow. If you want to be a relevant business leader you can’t afford to ignore it any...

Don’t Forget Traditional Digital Marketing – Pete Blackshaw at ad:tech NY

Krista Neher

Nov 18 2009

I primarily attended social media panels at ad:tech NY, and I was pleasantly surprised to hear one panelist (and friend) remind us of the power of some old fashioned, tried and true marketing techniques. Pete Blackshaw, EVP of Digital Services...