Get the All Access Pass from $77/month GET STARTED!

  • Discover how AI can enhance every stage of your content process—not just the final product.
  • Get practical tips to create authentic, strategic, and brand-aligned content with AI.
  • Learn how to build smarter content strategies using AI for themes, pillars, and calendars.
  • Use AI to brainstorm better ideas, define messaging, and refine content with strategic prompts.
  • Build effective outlines and structures for long-form and short-form content with AI.
  • Evaluate AI-generated content with a proven framework to ensure quality and consistency.

What’s Included In The Course

  • Downloadable Resources
  • Completion Certificate
  • Live Demonstrations
  • Activities to Implement
  • Real-world Examples

Resources

-> AI Content Evaluation Cheat Sheet

-> AI Content Creation Process Quickstart Guide

->AI Prompts Across the Content Process Cheat Sheet

AI is a powerful partner in content creation, but it can be used for more than just creating final content. AI can play a role in every stage of the content creation process – from ideas to measuring the impact. In this course, you’ll learn how to use AI at each stage of the content creation process.

We’ll discover best practices for prompting at each stage, and how to create customized, specific, relevant, and authentic content with AI as your partner.

Trusted By Millions of Businesses & Learners Globally


Generative AI: Using AI Throughout the Content Creation Process Course Outline

  • How to think of AI as a content partner vs just a writer.
  • How AI can help at each stage of the content creation process.
  • When to prompt in stages vs finished product.
  • Tips and best practices to determine the best prompting strategy.
  • Stages of content creation.
  • How to use AI at each stage of the process.
  • How AI can help define your content strategy.
  • How to make smarter, data-driven strategic decisions before any content ideas or writing begin.
  • How AI can help build themes, pillars and calendars for content.
  • Tips and best practices for prompting these content areas.
  • Why north star messaging is important.
  • How to use AI to define a “North Star” messaging strategy.
  • How to use AI as a brainstorming partner.
  • Tips and best practices to prompt brainstorming.
  • Creative and effective brainstorming prompts for content.
  • How to evaluate ideas with the REAL framework.
  • Importance of evaluation and refinement in choosing the best ideas.
  • How to refine ideas with specific, strategic prompts.
  • How to use AI to build a structure or outline for your content.
  • Benefits of using AI to build a structure before writing content.
  • Tips to create effective long-format content.
  • Strategies to create better, more customized content.
  • Tips and best practices for prompting short-format content.
  • How AI creates short-form content with speed, creativity, and adaptability.
  • How to use AI to format content.
  • How to elevate your content with advanced formatting with AI.
  • How to use AI to evaluate content.
  • Types of content evaluation and prompts.

Course Description

Generative AI: Using AI Throughout the Content Creation Process is an intermediate course that shows you how to use AI to improve every stage of your content development. Most people use AI to create content, but the real power of AI is in helping with the process—strategy, structure, messaging, and evaluation. This course gives you a step-by-step guide to partner with AI more effectively and improve the speed, quality, and impact of your content.

You’ll start by learning how to think of AI as a content partner. We’ll explore when to use AI for the full content vs. for each stage of the process. You’ll discover the pros and cons of different prompting strategies and how to choose the right one for each content task.

Next, you’ll learn how AI can help define your content strategy. Discover how to make smarter, data-driven decisions before you even start writing. You’ll learn how to use AI to create themes, content pillars, and calendars—so your plan is more strategic and aligned with your goals.

You’ll also discover how to use AI to define your north star messaging and refine your content ideas. Learn how to brainstorm more creatively and evaluate ideas using the REAL framework—so you always choose the best ones. We’ll show you how to use AI to test, refine, and elevate your concepts.

When it comes to execution, you’ll learn how to use AI to create effective content structures. Whether you’re creating long-form content or short-form assets, you’ll see how to build outlines, improve formatting, and create content that works across platforms. You’ll get proven prompting strategies and see how AI can help with customization, clarity, and speed.

Finally, we’ll cover how to evaluate AI-generated content. You’ll learn different ways to use AI to assess quality and accuracy, and how to use prompts to improve the final result.
This interactive course includes an AI Content Creation Process Quickstart Guide, an AI Content Evaluation Cheat Sheet, and AI Prompts Across the Content Process Cheat Sheet to implement what you learn. It also includes live demonstrations, examples, activities, and prompts to help you take action right away.

Learning Objectives

  • Articulate the role of AI in creating content.
  • Determine when to use AI for the process vs. the final result.
  • Use AI to define your content strategy.
  • Create content themes, pillars, and calendars with AI.
  • Use AI for brainstorming, idea refinement, and north star messaging.
  • Structure and format your content effectively with AI.
  • Apply AI content best practices for short-form and long-form content.
  • Evaluate AI content.

Resources

  • AI Content Evaluation Cheat Sheet
  • AI Content Creation Process Quickstart Guide
  • AI Prompts Across the Content Process Cheat Sheet
Show More

All Access Pass Monthly Subscription

Get this course plus 300+ more, 250+ resources, and the support you need to build online success. Starting at $77/month!

Trusted by Over 1 Million Marketers for Over 20 Years

The Best Training I’ve Been To In a Long Time.

This was the best training I’ve been to in a long time. The material was well presented and relevant. I look forward to putting the things I learned into practice!

316523796 10159422394736593 7402149567347924891 n
CHRISTINA N.
Exceptional Learning Experiences!

Exceptional learning experiences. I have taken several Boot Camp Digital workshops, and the SEO Certification course. I have found all of them valuable to broaden my understanding of digital marketing and Artificial Intelligence (AI). In particular, I like that there are reference materials, as well as additional on-screen text highlights because they help reinforce what I saw and heard in the videos. As reinforcement, I have even created a folder of some of the quick reference materials for easy review on demand.

73x73 2
CATHY B.
Immediate Implementation From the Moment The Course Was Started!

The plethora of information received from this course truly covered all aspects of social media. From the moment I started the course, I was able to start building out and implementing a plan for the company I work for immediately. I highly recommend this course to anyone that deals with social media. The content is comprehensive, well presented, and will guide you through making a solid strategy!

73x73 3
JOE B.
Engaging, Fast-Paced And Loaded With Tons Of Great Tips.

I can not say enough great things about my experience with Boot Camp Digital! The classes are very engaging, fast-paced and loaded with tons of great tips. They are experts in digital marketing. The classes are very informative, not just the same old things you’ve heard before. They allow plenty of time to answer questions and give you advice. I would highly recommend Boot Camp Digital to any business looking to grow their social media presence.

Untitled design 1
PAM L.
The Delivery Made The Content Easy To Absorb!

Just completed Boot Camp Digital’s online training, and I am stunned not only by the sheer amount of resources, but how much information they were able to squeeze in! Even though there was a lot to digest, the delivery made the content easy to absorb. The additional downloads alone are worth the price.

Untitled design 9
JOE G.
Game Changer For Me And My Business.

Loved this course! Very informative and easy to follow! This course was a game changer for me and my business. I learned so much that I had no idea existed, which allowed me to get closer to achieving my business goals. The training is so easy to understand and provides simple-to-digest strategies as well as helpful examples and case studies. If you are looking for a social media marketing course that gives you step-by-step processes you can easily implement for great business results, this is the course for you!

Untitled design 2
ANDREA C.
I Have Tried Other Programs – They Just Do Not Compare!

Outstanding program. Very organized, methodical and really sparks your creativity. I fully intend on signing up and taking more courses, immediately. Social media is now a critical part of marketing. I know this program will help me maximize my social media presence. I have tried other programs – they just do not compare. If you are looking for a social media marketing course that gives you step by step processes you can easily implement for great business results, this is the course for you!

1516521338268
SHIRA L.
Trainers Were Able To Cater For All Attendee Skill Levels Seamlessly.

Excellent, comprehensive and clearly explained training. The trainers were thorough and able to cater for all attendee skill levels seamlessly. I interviewed 4 similar service providers and Boot Camp Digital by far offered the best content and service. The course exceeded my expectations and was everything I needed to know and more in just 4 days. Looking forward to putting all into practice!

Untitled design 3
VANESSA C.
Boot Camp Digital Is Very Professional And Knowledgeable.

Boot Camp Digital is very professional and knowledgeable. I learned more in 90 mins than I have in months of doing research on my own. I will recommend Boot Camp Digital to anyone looking to learn about digital marketing for sure!

Untitled design 4
MARILUCY G.
I Recommend Taking These Courses Instead of College!

I took the social media marketing and digital marketing certifications. The courses were the best I’ve ever took. I have 38 certifications in all, but I loved these. Just the context and breadth alone is amazing. They put a lot of effort in to make these courses. I recommend taking them instead of going to college to learn from someone that has never done it.

Untitled design 9
EUGENE B.

Instructor

Krista Neher
Krista NeherDigital Marketing Expert & Best-Selling Author

Krista Neher is a six-time bestselling author, international speaker, award-winning entrepreneur, global thought-leader, and an expert in social media, digital marketing, and personal branding, with over 20 years of experience.

She is the CEO of Boot Camp Digital and a contributor on Forbes and Newsweek. She wrote the first textbook on social media and created the first accredited digital marketing certification in the world.

Bootcamp Digital All Access Pass

Discover the All Access Pass

Access to ALL online digital marketing + social media courses, starting at $77/month

  • Access 300+ Courses and 250+ Resources
  • Instructor Support
  • Monthly Digital News Updates
  • Member Q&A Sessions
  • Hands-On Learning + Tool Demonstrations
  • Private Members-Only Community

Related Courses

The Perfect Choice for Your Company

Get customized world-class training for your teams: e-learning, virutal and live.