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  • Best practices for digital content to get your message across.
  • How to create incredible videos for your personal brand.
  • Use proven methods to tell your story and captivate your audience (even LinkedIn).
  • Video best practices to make your videos stand out and get attention.
  • How to create captivating images.
  • How to bring authenticity into your personal brand to connect with your audiences.

What’s Included In The Course

  • Downloadable Resources
  • Completion Certificate
  • Live Demonstrations
  • Activities to Implement
  • Real-world Examples

Resources

-> Launch Yourself Action Planner
-> Content Optimization Quickstart Guide

Optimizing your content is the next step once you have your online presence and a content creation plan. Optimizing content is about applying best practices to the content you post. Your videos, images and text should all use best practices to capture attention and content with your audience online. In the age of social media algorithms, best practices are vital if you want your content to get visibility.

Trusted By Millions of Businesses & Learners Globally


Launch Yourself: Content Optimization Course Outline

  • The importance of content optimization.
  • How social media algorithms work.
  • Optimize videos for social media.
  • Elements of great video content.
  • Best practices for video content on social media channels.
  • Apply video best practices to your business.
  • Optimize your video content to get more visibility.
  • Best practices for images on social media channels.
  • Create images that get attention.
  • Importance of authenticity in images.
  • Best practices for images on social media channels.
  • Create images that get attention.
  • Importance of authenticity in images.

Course Description

Launch Yourself: Content Optimization is an interactive advanced course that shows you how to optimize your posts and content for social media. Creating a strong social media presence includes posting regular content. With social media algorithms, not everything breaks through and gets seen. This course gives you the pro tips to get your content seen and grow your reach, engagement and results.

Optimizing content is about applying best practices to the content you post. Your videos, images, and text should all use best practices to capture attention and content with your audience online. In the age of social media algorithms, best practices are vital if you want your content to get visibility. This course will improve your content if you post anything online or on social networks.

In this course, you’ll discover why content optimization is important and how social media algorithms work. We’ll cover tips and best practices to create videos to bring your social media presence to life. You’ll learn to plan and record a video with proven best practices. We’ll also cover tips and best practices for images and text online to make your content stand out, get noticed, and get more visibility.

This interactive course includes activities, best practices, and examples to create content that breaks through the algorithm. At the end of this training, you’ll be able to create more effective online content to support your personal brand.

Learning Objectives

  • Articulate the importance of content optimization and how it impacts algorithms.
  • Create a plan to record videos for your online strategy.
  • Apply video best practices to your videos.
  • Apply best practices to the images you post.
  • Create catchy text that uses best practices optimized for social media and digital.

Resources

  • Launch Yourself Action Planner
  • Content Optimization Quickstart Guide
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All Access Pass Monthly Subscription

Get the training, resources and support you need to build online success for you and your business for just $77/month!

Trusted by Over 1 Million Marketers for Over 20 Years

The Best Training I’ve Been To In a Long Time.

This was the best training I’ve been to in a long time. The material was well presented and relevant. I look forward to putting the things I learned into practice!

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CHRISTINA N.
★ ★ ★ ★ ★
Exceptional Learning Experiences!

Exceptional learning experiences. I have taken several Boot Camp Digital workshops, and the SEO Certification course. I have found all of them valuable to broaden my understanding of digital marketing and Artificial Intelligence (AI). In particular, I like that there are reference materials, as well as additional on-screen text highlights because they help reinforce what I saw and heard in the videos. As reinforcement, I have even created a folder of some of the quick reference materials for easy review on demand.

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CATHY B.
★ ★ ★ ★ ★
Immediate Implementation From the Moment The Course Was Started!

The plethora of information received from this course truly covered all aspects of social media. From the moment I started the course, I was able to start building out and implementing a plan for the company I work for immediately. I highly recommend this course to anyone that deals with social media. The content is comprehensive, well presented, and will guide you through making a solid strategy!

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JOE B.
★ ★ ★ ★ ★
Engaging, Fast-Paced And Loaded With Tons Of Great Tips.

I can not say enough great things about my experience with Boot Camp Digital! The classes are very engaging, fast-paced and loaded with tons of great tips. They are experts in digital marketing. The classes are very informative, not just the same old things you’ve heard before. They allow plenty of time to answer questions and give you advice. I would highly recommend Boot Camp Digital to any business looking to grow their social media presence.

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PAM L.
★ ★ ★ ★ ★
The Delivery Made The Content Easy To Absorb!

Just completed Boot Camp Digital’s online training, and I am stunned not only by the sheer amount of resources, but how much information they were able to squeeze in! Even though there was a lot to digest, the delivery made the content easy to absorb. The additional downloads alone are worth the price.

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JOE G.
★ ★ ★ ★ ★
Game Changer For Me And My Business.

Loved this course! Very informative and easy to follow! This course was a game changer for me and my business. I learned so much that I had no idea existed, which allowed me to get closer to achieving my business goals. The training is so easy to understand and provides simple-to-digest strategies as well as helpful examples and case studies. If you are looking for a social media marketing course that gives you step-by-step processes you can easily implement for great business results, this is the course for you!

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ANDREA C.
★ ★ ★ ★ ★
I Have Tried Other Programs – They Just Do Not Compare!

Outstanding program. Very organized, methodical and really sparks your creativity. I fully intend on signing up and taking more courses, immediately. Social media is now a critical part of marketing. I know this program will help me maximize my social media presence. I have tried other programs – they just do not compare. If you are looking for a social media marketing course that gives you step by step processes you can easily implement for great business results, this is the course for you!

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SHIRA L.
★ ★ ★ ★ ★
Trainers Were Able To Cater For All Attendee Skill Levels Seamlessly.

Excellent, comprehensive and clearly explained training. The trainers were thorough and able to cater for all attendee skill levels seamlessly. I interviewed 4 similar service providers and Boot Camp Digital by far offered the best content and service. The course exceeded my expectations and was everything I needed to know and more in just 4 days. Looking forward to putting all into practice!

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VANESSA C.
★ ★ ★ ★ ★
Boot Camp Digital Is Very Professional And Knowledgeable.

Boot Camp Digital is very professional and knowledgeable. I learned more in 90 mins than I have in months of doing research on my own. I will recommend Boot Camp Digital to anyone looking to learn about digital marketing for sure!

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MARILUCY G.
★ ★ ★ ★ ★
I Recommend Taking These Courses Instead of College!

I took the social media marketing and digital marketing certifications. The courses were the best I’ve ever took. I have 38 certifications in all, but I loved these. Just the context and breadth alone is amazing. They put a lot of effort in to make these courses. I recommend taking them instead of going to college to learn from someone that has never done it.

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EUGENE B.
★ ★ ★ ★ ★

Instructor

Krista Neher
Krista NeherDigital Marketing Expert & Best-Selling Author

Krista Neher is a six-time bestselling author, international speaker, award-winning entrepreneur, global thought-leader, and an expert in social media, digital marketing, and personal branding, with over 20 years of experience.

She is the CEO of Boot Camp Digital and a contributor on Forbes and Newsweek. She wrote the first textbook on social media and created the first accredited digital marketing certification in the world.

Bootcamp Digital All Access Pass

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Access to ALL online digital marketing + social media courses, starting at $77/month

  • Access 300+ Courses and 250+ Resources
  • Instructor Support
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