Get the All Access Pass from $77/month GET STARTED!

  • Build a strategic LinkedIn Page that drives visibility, followers, and engagement.
  • Get best practices to optimize your Page name, visuals, About section, and call-to-action.
  • Learn how to assign and manage Page administrators effectively.
  • Customize your CTA button to capture leads and drive results.
  • Discover powerful LinkedIn Page features like ads, events, and jobs.
  • Use built-in tools and tactics to grow your Page following strategically.

What’s Included In The Course

  • Downloadable Resources
  • Completion Certificate
  • Live Demonstrations
  • Activities to Implement
  • Real-world Examples

Resources

-> LinkedIn Page Quickstart Guide

-> LinkedIn Page Planner

-> LinkedIn Business Presence Quickstart Guide

Creating a LinkedIn Page is a powerful way to establish your credibility, build thought-leadership and brand awareness, and achieve your marketing & sales goals. This course shows you the best practices, tips, and tricks to create a Page that stands out and achieves your business goals.

 

Trusted By Millions of Businesses & Learners Globally


LinkedIn: Setting Up Your Page Course Outline

  • How to setup your LinkedIn Page
  • How Pages are managed and Page requirements
  • How to setup your LinkedIn Page
  • Best practices for adding administrators to your Page
  • How to setup your Page strategically
  • Best practices for Page elements including name, visuals, about, CTA and more
  • How to setup and customize your CTA button
  • How to capture leads from your Page
  • Additional features and functions available on LinkedIn
  • Overview of Page navigation
  • How you can control your Page with Page settings
  • Key elements included in settings
  • How to increase your LinkedIn following
  • Specific LinkedIn features that can grow your following and reach

Course Description

LinkedIn: Setting Up Your Page is a beginner course that shows you how to create and optimize your LinkedIn Page for maximum visibility and business impact. Your Page is your organization’s digital front door—whether you’re building credibility, attracting talent, or growing brand awareness, having a well-built Page is essential.

You’ll start by learning how to create a LinkedIn Page and what’s required to set one up correctly. Discover how Pages work, the types of Pages available, and how to meet LinkedIn’s requirements.

Next, explore how to manage access to your Page. You’ll learn how to add administrators, assign roles, and manage permissions to protect and control your presence.

Then, dive into setup best practices. We’ll cover key elements like your Page name, visuals, About section, and CTA button. You’ll see how each element works together to position your brand and achieve your goals. Learn how to strategically write your About section and select the right visuals to stand out.

Discover how to customize your CTA button to align with your goals—whether that’s capturing leads, sending traffic to your site, or driving conversions. Learn how different CTA options work and how to track performance.

You’ll also get an overview of advanced LinkedIn Page features including ads, events, jobs, and more. These tools can expand your presence and give your Page more reach and functionality.

Explore the Page Settings to unlock options that control visibility, notifications, and more. Use these settings to fine-tune how your Page appears and functions.

Finally, learn how to grow your Page followers using built-in LinkedIn features. Discover the exact tools and strategies to increase your Page reach and attract new audiences.

This interactive course includes the LinkedIn Page Quickstart Guide, LinkedIn Page Planner, and LinkedIn Business Presence Quickstart Guide to help you implement your plan. You’ll also complete activities, see live demonstrations, and take a quiz to reinforce learning. By the end of this course, you’ll have a high-performing LinkedIn Page and a plan to grow your impact.

Learning Objectives

  • Create a LinkedIn Page.
  • Articulate the requirements to create a Page.
  • Add administrators and limit access to the Page.
  • Apply best practices to your Page visuals.
  • Create an About section that strategically positions your organization.
  • Apply Page Settings to maximize your impact.
  • Grow Followers of your Page with unique features.
  • Use Page Features like Ads, Events, Jobs, and more.

Resources

  • LinkedIn Page Quickstart Guide
  • LinkedIn Page Planner
  • LinkedIn Business Presence Quickstart Guide
Show More

All Access Pass Monthly Subscription

Get this course plus 300+ more, 250+ resources, and the support you need to build online success. Starting at $77/month!

Trusted by Over 1 Million Marketers for Over 20 Years

The Best Training I’ve Been To In a Long Time.

This was the best training I’ve been to in a long time. The material was well presented and relevant. I look forward to putting the things I learned into practice!

316523796 10159422394736593 7402149567347924891 n
CHRISTINA N.
Exceptional Learning Experiences!

Exceptional learning experiences. I have taken several Boot Camp Digital workshops, and the SEO Certification course. I have found all of them valuable to broaden my understanding of digital marketing and Artificial Intelligence (AI). In particular, I like that there are reference materials, as well as additional on-screen text highlights because they help reinforce what I saw and heard in the videos. As reinforcement, I have even created a folder of some of the quick reference materials for easy review on demand.

73x73 2
CATHY B.
Immediate Implementation From the Moment The Course Was Started!

The plethora of information received from this course truly covered all aspects of social media. From the moment I started the course, I was able to start building out and implementing a plan for the company I work for immediately. I highly recommend this course to anyone that deals with social media. The content is comprehensive, well presented, and will guide you through making a solid strategy!

73x73 3
JOE B.
Engaging, Fast-Paced And Loaded With Tons Of Great Tips.

I can not say enough great things about my experience with Boot Camp Digital! The classes are very engaging, fast-paced and loaded with tons of great tips. They are experts in digital marketing. The classes are very informative, not just the same old things you’ve heard before. They allow plenty of time to answer questions and give you advice. I would highly recommend Boot Camp Digital to any business looking to grow their social media presence.

Untitled design 1
PAM L.
The Delivery Made The Content Easy To Absorb!

Just completed Boot Camp Digital’s online training, and I am stunned not only by the sheer amount of resources, but how much information they were able to squeeze in! Even though there was a lot to digest, the delivery made the content easy to absorb. The additional downloads alone are worth the price.

Untitled design 9
JOE G.
Game Changer For Me And My Business.

Loved this course! Very informative and easy to follow! This course was a game changer for me and my business. I learned so much that I had no idea existed, which allowed me to get closer to achieving my business goals. The training is so easy to understand and provides simple-to-digest strategies as well as helpful examples and case studies. If you are looking for a social media marketing course that gives you step-by-step processes you can easily implement for great business results, this is the course for you!

Untitled design 2
ANDREA C.
I Have Tried Other Programs – They Just Do Not Compare!

Outstanding program. Very organized, methodical and really sparks your creativity. I fully intend on signing up and taking more courses, immediately. Social media is now a critical part of marketing. I know this program will help me maximize my social media presence. I have tried other programs – they just do not compare. If you are looking for a social media marketing course that gives you step by step processes you can easily implement for great business results, this is the course for you!

1516521338268
SHIRA L.
Trainers Were Able To Cater For All Attendee Skill Levels Seamlessly.

Excellent, comprehensive and clearly explained training. The trainers were thorough and able to cater for all attendee skill levels seamlessly. I interviewed 4 similar service providers and Boot Camp Digital by far offered the best content and service. The course exceeded my expectations and was everything I needed to know and more in just 4 days. Looking forward to putting all into practice!

Untitled design 3
VANESSA C.
Boot Camp Digital Is Very Professional And Knowledgeable.

Boot Camp Digital is very professional and knowledgeable. I learned more in 90 mins than I have in months of doing research on my own. I will recommend Boot Camp Digital to anyone looking to learn about digital marketing for sure!

Untitled design 4
MARILUCY G.
I Recommend Taking These Courses Instead of College!

I took the social media marketing and digital marketing certifications. The courses were the best I’ve ever took. I have 38 certifications in all, but I loved these. Just the context and breadth alone is amazing. They put a lot of effort in to make these courses. I recommend taking them instead of going to college to learn from someone that has never done it.

Untitled design 9
EUGENE B.

Instructor

Krista Neher
Krista NeherDigital Marketing Expert & Best-Selling Author

Krista Neher is a six-time bestselling author, international speaker, award-winning entrepreneur, global thought-leader, and an expert in social media, digital marketing, and personal branding, with over 20 years of experience.

She is the CEO of Boot Camp Digital and a contributor on Forbes and Newsweek. She wrote the first textbook on social media and created the first accredited digital marketing certification in the world.

Bootcamp Digital All Access Pass

Discover the All Access Pass

Access to ALL online digital marketing + social media courses, starting at $77/month

  • Access 300+ Courses and 250+ Resources
  • Instructor Support
  • Monthly Digital News Updates
  • Member Q&A Sessions
  • Hands-On Learning + Tool Demonstrations
  • Private Members-Only Community

Related Courses

The Perfect Choice for Your Company

Get customized world-class training for your teams: e-learning, virutal and live.