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SEO: Optimizing Images and Videos
- Level: TBD
- Length: TBD minutes
- Allison Chaney
SEO: Optimizing Images and Videos shows you how to enhance visual content for better search rankings, faster load times, and improved user experience. Effectively optimizing images and videos means understanding how to use proper file formats, metadata, and structured data to make multimedia content more discoverable. This course shows you the key strategies for compressing images, implementing alt text, optimizing video SEO, and using schema markup to improve search visibility. It covers best practices for increasing engagement, reducing page load times, and ensuring accessibility. At the end of this course, you’ll be prepared to optimize images and videos to boost website performance and search rankings.
This course is essential for content creators, web designers, and SEO professionals who want to improve search visibility and performance through multimedia optimization.
- How to optimize image and video file formats for speed and quality.
- The best practices for using alt text, captions, and metadata to improve SEO.
- How to implement structured data for better image and video indexing.
- The role of content delivery networks (CDNs) in optimizing media performance.
- How to improve video SEO through hosting, transcripts, and thumbnails.
- The do’s and don’ts of optimizing multimedia content for search engines.
What’s Included In The Course
- Downloadable Resources
- Completion Certificate
- Live Demonstrations
- Activities to Implement
- Real-world Examples
Resources
-> SEO Action Planner
-> SEO Quickstart Guide
COMING SOON
Digital marketing & social media E-Learning or virtual workshops for your team or organization.
Sign Up To Boot Camp Digital’s All Access Pass
Get the training, resources and support you need to build online success for you and your business for just $77/month
Sign Up For All Access PassDigital marketing & social media E-Learning or virtual workshops for your team or organization.
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SEO: Optimizing Images and Videos Course Outline
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- COMING SOON
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Course Description
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Learning Objectives
- COMING SOON
Resources
- SEO Action Planner
- SEO Quickstart Guide
All Access Pass Monthly Subscription
Get the training, resources and support you need to build online success for you and your business for just $77/month!
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Instructor
Allison is one of the most experienced digital marketers in the industry, having started in the earliest days of the Internet. Her unique ability to combine strategies that work with hands-on executional best practices drives digital marketing results.
Since 1999, Allison has helped hundreds of organizations, including Fortune 500 companies, get results from digital marketing. Allison built Bare Knuckle Digital, a successful digital marketing agency in Cincinnati, Ohio. When the company was acquired by Red 212, a Procter and Gamble spin-off agency, she continued to manage Digital Services. Allison now dedicates her time to building custom e-learning trainings with Boot Camp Digital.
Allison is a recognized expert in digital marketing, contributing to leading industry sites, contributing to the book “Digital Marketing that Actually Works” and speaking to global audiences. Allison has also created internationally accredited digital marketing training programs.
Allison has worked with leading companies including Fresh Express, AssurexHealth, OHC, Sweeney Automotive, Timbertech, Apollo Heating and Cooling, Snappy Tomato Pizza, Gold Star Chili, Miller-Valentine Group, Synchrony Financial (formerly GE Capital), and xpedx.
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