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Launch Yourself: Design Your Brand Elements
- Level: Intermediate
- Length: 60 minutes
- Krista Neher
Strong brands have certain elements in common. The biggest brands in the world, like Nike, Apple, and Starbucks, aren’t built by accident – they apply consistent principles to build a reputation. These principles don’t just apply to brands you buy. They apply to your personal brand as well. This course shows you the key elements of a strong personal brand and how to apply them to your brand.
If you want to stand out, get noticed, be remembered, attract opportunities, and achieve your professional objectives, this course is for you.
- Use proven branding strategies to create a strong brand.
- Create a brand that is memorable based on proven strategies.
- Build an authentic brand that works for you.
- Differentiate yourself vs. others to be the clear choice.
- Define your credibility and share it in an authentic way.
- Apply the brand building blocks to your personal brand to attract opportunities.
What’s Included In The Course
- Downloadable Resources
- Completion Certificate
- Live Demonstrations
- Activities to Implement
- Real-world Examples
Resources
-> Launch Yourself Action Planner
To effectively build your personal brand, you must focus on the characteristics that will position your brand for success. The personal brand building blocks are based on the common characteristics that the biggest brands in the world have. You’ll learn exactly how to apply these characteristics to your personal brand with relevant examples.
Digital marketing & social media E-Learning or virtual workshops for your team or organization.
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Get the training, resources and support you need to build online success for you and your business for just $77/month
Sign Up For All Access PassDigital marketing & social media E-Learning or virtual workshops for your team or organization.
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Launch Yourself: Design Your Brand Elements Course Outline
- Elements of a strong brand – Importance of being memorable.
- Authenticity in your brand – Differentiate your brand.
- Need for brand credibility.
- Create a memorable brand.
- Incorporate memorable elements in brand.
- Deliver authenticity in your brand.
- The importance of genuine personal branding.
- Elements of authenticity.
- Ways to make your brand stand out.
- Points of difference to separate you from others.
- Leverage specialization and niches to get noticed.
- Importance of credibility in a strong brand.
- Position your brand for credibility.
- Creatively discover credibility points.
- Tie building blocks into branding.
Course Description
Launch Yourself: Design Your Brand Elements is an interactive intermediate course showing you how to design a powerful brand. In this course, you’ll determine the characteristics to highlight to build into your brand. These characteristics are based on the proven elements that are used to build the strongest brands in the world.
To effectively build your personal brand, you must focus on creating a memorable, authentic, differentiated, and credible brand. These personal brand building blocks are based on the common characteristics that the biggest brands in the world have. You’ll learn exactly how to apply these characteristics to your personal brand with relevant examples.
This interactive course includes activities and action planning to determine the characteristics and attributes to highlight in your brand. It includes real examples, action planning, activities, and interactive elements. At the end of this training, you’ll have planned your MADE brand principles to feature in your brand.
Learning Objectives
- Articulate the four core building blocks of strong brands.
- Apply the building blocks to your personal brand.
- Integrate memorability into your brand.
- Build authenticity into your brand.
- Differentiate your brand from others.
- Define your credibility points to include in your brand.
Resources
- Launch Yourself Action Planner
All Access Pass Monthly Subscription
Get the training, resources and support you need to build online success for you and your business for just $77/month!
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Instructor
Krista Neher is a six-time bestselling author, international speaker, award-winning entrepreneur, global thought-leader, and an expert in social media, digital marketing, and personal branding, with over 20 years of experience.
She is the CEO of Boot Camp Digital and a contributor on Forbes and Newsweek. She wrote the first textbook on social media and created the first accredited digital marketing certification in the world.
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