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Online Marketing is Effective for 75% of Small & Medium Businesses
New data from a BrightLocal study shows that over 75% of businesses say that online marketing is effective for their business. Are you part of the 75% getting results? If not, you may be missing out. When it comes to online marketing and social media, you can’t afford to fall behind – or your competition …
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Read More...This Week in Social Media… Facebook Trending, Interest Targeting, and Slideshare Analytics
In this edition of “This Week in Social Media,” we talk about Facebook launched two new updates with Facebook Trending for Mobile and Interest Targeting, and Slideshare introduces Analytics to all users. Facebook Trends Lands On Mobile In January Facebook launched “Trending” on the desktop version (right-hand column) of the site. Trending was introduced to …
Read More...Social Media + Public Relations – Live From Pubcon!
Today I had the pleasure of moderating a panel on Social Media PR at Pubcon. Lisa Buyer, a good friend, CEO of The Buyer Group and author of Social PR Secrets shared some amazing tips, tricks and things to think about: One Tweet can make or break you. Personally or for your company. Carefully consider …
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Read More...Is a Pinterest marketing strategy right for your business?
Diversity of users has never been Pinterest’s strongest asset and discovering ways for non-retail or non-visually fascinating businesses to thrive on Pinterest isn’t easy. Women post over 90% of pins, and the most pinned categories include recipes, DIY, fashion, and home decor. Pinterest marketing couldn’t be a more obvious choice for retailers or a more …
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Read More...5 Things I Learned from SIMEngage – The Cincinnati Social Media Conference
Last week, Boot Camp Digital put on a social media marketing conference in Cincinnati Ohio (it will be back again in 2015). All of the keynotes were AMAZING, and there was a TON of information packed into the one-day event. With all of the speakers and panels, there was lots of information from national and local …
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Read More...5 Performance Enhancing PPC Tips From Expert John Crenshaw
Cincinnati AMA hosted an amazing lunchtime learning session with SEO, PPC, Content Marketing Expert John Crenshaw of Razorlight Media. He presented “5 Easy Fixes To Dramatically Improve PPC Performance” and we live-blogged the presentation: These 5 performance enhancing tips can save money, increase leads, and vastly improve ROI. #1 Disable The Display Network The display network requires …
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Read More...6 Things To Look For In A Social Media Certification Program
Thinking about a social media certificate? Make sure not to waste your money by checking for these 6 features in a course. On-Demand Access Fitting a social media certificate into a busy day is not always easy. Having the ability to start and stop at your convenience gives you a better chance of completing the …
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Read More...3 Social Media Trends You Can’t Miss in 2014 [Infographic]
2014 is going to change the social media landscape, most significantly for the social media marketers. Here are 3 of the top expected trends in 2014. 1. Google+ is going to become more and more important. As it lurks in the shadows, approaching half a billion users, it’s effect on SEO cannot be ignored. Google+ …
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Read More...Boot Camp Digital 2014 Social Media Training LineUp
Over the past few months we’ve been planning, strategizing and putting together our training schedule for 2014. We are really excited about the new training programs that we’ll be offering in 2014. Looking back, it has been almost 5 years since I ran my first half-day Boot Camp, and our training has continued to grow …
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